If you are running a small business or managing multiple projects, you may require support on certain deliverables. This is essentially what subcontracting is; it is used to ease tasks, scale work, meet deadlines, and deliver specialized services. It is hiring other professionals to manage certain aspects of a project.
For example, when a freelance marketing consultancy is hired to execute a marketing campaign, they may subcontract a designer, a content writer, or a paid ads expert to handle specific tasks. Likewise, when a homeowner hires a general contractor to renovate the house, the contractor may hire other professionals, such as electricians and plumbers, to handle specialized tasks.
Subcontracting is all about working independently for different clients on a job-by-job basis. This means you can choose the kinds of projects you want, the clients you want to work for, or the frequency of work you can take on. You can either start your own subcontractor business or work as an employee for another person. However, when you start your own subcontracting business, you can reap benefits like flexibility in job hours.
Is It A Good Idea To Subcontract?
Well, it may often be the best option, depending on the scope of the projects. However, before you subcontract any work, ensure that your client approves of the arrangement and that it doesn’t go against the agreement in your contract.
Here are some instances where hiring a subcontractor may seem the best option for you.
- If you’re overwhelmed with workload, subcontractors can help you manage the rush and scale up quickly.
- Each project has aspects that require specialized expertise. When you hire subcontractors to manage these roles, you and your team can focus on the project’s critical aspects.
- When you need expertise your team lacks, hire a subcontractor. For example, if you’re running a marketing campaign and need a strong website, hire a web developer.
To become a successful subcontractor, you need to find the right professional. Remember, any person you hire becomes an extension of your team, and the work they do can impact not just the entire project but also your reputation and that of your business.
Here are some tips to become a smart and successful subcontractor:
Understand How To Source The Ideal Subcontractors
A strong sourcing process tells you exactly where and how to find reliable professionals. Use platforms with transparent talent profiles—past work, ratings, and client reviews. This lets you quickly assess each candidate before reaching out.
Prioritize subcontractors with portfolios that match your style and scope. Value industry experience. Always filter candidates by relevant expertise and specialization.
Understand If The Project Budget Can Support Extra Help
When undertaking any work, having a clear financial plan is crucial. This allows you to ensure profitability while delivering top-quality work. The key lies in knowing how much you can afford to subcontract.
Start by mapping every subcontracted task and assigning a budget for each. Decide which tasks to outsource based on where you lack expertise. Find and vet subcontractors. Make sure their work aligns with your timelines, scope, and workflow to avoid costly rework.
Maintain Strong Communication Skills And Regular Monitoring
Maintain clear communication with subcontractors. Set expectations and deadlines to ensure quality deliverables. Tell them when and how to report progress. Schedule early reviews to check if they are on track.
Be direct and clear with your feedback; give specific suggestions for how the subcontractor can improve and clarify your standards. Remain accessible so subcontractors can request clarification. This prevents errors and delays.
Have A Clear Subcontractor Agreement
To build a strong subcontractor relationship, start with a detailed, transparent contract. Put expectations in writing to protect both parties and prevent misunderstandings, ensuring smooth project execution.
Remember to include the full scope of the work, deadlines, revision requirements, payment terms, contract duration, ownership and usage rights, subcontractor status, compliance requirements, legal reviews, and insurance and risk when drafting the agreement.
Build A Good Relationship With Subcontractors
Never underestimate the value of reliable subcontractors. Invest in these relationships to secure better results, stronger projects, and long-term partnerships. Create a clear onboarding process. Outline workflows and expectations. Give subcontractors the resources they need—such as brand guidelines, project samples, or templates—to deliver consistent work. Maintain open communication and encourage feedback. Balance this with constructive criticism.
After the project is complete and you no longer need the subcontractor, show appreciation by posting a positive review or sending a thank-you message. To build loyalty, rehire them when needed.
Final Thoughts
Whether you work as a subcontractor or are looking to hire subcontractors, the key is to start small and gradually expand. Being a subcontractor can give you a host of benefits that general contractors don’t have. This includes greater flexibility in projects you undertake, more scope to pursue a specialty, and more control over your schedule.
To improve your subcontracting experience, start with low-stakes projects to gauge speed, communication, and accuracy. Closely monitor your team’s ability to follow instructions, meet deadlines, and maintain quality. As trust builds, gradually increase responsibility. With reliable people, take on specialized work and expand your experience.
